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A Quick Guide to the Behavior Levers
Emotional Appeals
What We're Reading
What Makes People Switch to Reusable Cups? It’s Not Discounts, It’s What Others Do
Social Influences
At A Glance
Sacred Duty (and a bit of cash): Wildlife Patrolling in the Tibetan Plateau
Material Incentives
What We're Reading
The Carrot and the Stick in Climate Action
Material Incentives
What We're Reading
Why people with climate change concerns don’t always do what’s best for the environment
Choice Architecture
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